Mass Effect: Hair Salon Edition

If you’re at all in touch with the videogame world and haven’t been living under a rock, you’ve heard of RPG developer Bioware’s flagship Mass Effect franchise. If you don’t meet those criteria, I shall summarize (skip to the third paragraph if you know what’s going on): in the future (~22^nd century), humanity discovers an ancient relic of alien technology buried on Mars. It turns out to be the key to faster-than-light travel, resulting in humanity’s entrance onto the stage of galactic politics, where it is immediately disregarded as a younger sibling by the elder alien races. So when humanity discovers evidence that even older aliens are coming back to essentially eat everyone and everything, the rest of the galaxy shrugs them off as paranoid conspiracy theorists. The Mass Effect series stars Commander Shepard, a covert operations officer from Earth’s elite “N7” branch of space military, and his friends as the fly around the galaxy in their super-secret spaceship and shoot bad guys. It’s a significantly more complex than that, but you get the gist.

Both Mass Effect games released so far have allowed the player to customize Commander Shepard pretty freely; the player chooses gender (and accompanying voice acting), appearance, and tactical specialty, and then as the game progresses, can lean towards Paragon (basically “good”) alignment or Renegade (basically “evil” or, perhaps more precisely, “jerk”) alignment. Shepard’s alignment affects the way he or she talks, solves problems, and interacts with other squad members and NPCs in the game world. However, despite all that, Bioware has maintained a “canon” Shepard who is the default character (for players who chose not to customize) and appears on most box art and promotional material. It would seem, however, that Bioware has finally realized an important truth about their game: no one plays as buzz-cut John Shepard.

There are probably a lot of reasons for this, not the least of which is the abundance of “face codes” available online that allow you to create Keanu Reeves-Shepard, Jason Statham-Shepard, and Obama-Shepard, just to name a few. Many folks also cite the vastly superior voice acting of veteran videogame actress Jennifer Hale, who speaks the lines of female Shepard, compared to the deadpan, uninteresting delivery of Mark Meer (disclaimer: I’m sure Mr. Meer is a fine actor, but it takes a certain kind of talent to translate your acting without your facial expressions and gestures. There’s just a higher bar when a series employs talent like Martin Sheen, Jennifer Hale, Carrie-Anne Moss, Tricia Helfer, and Seth Green, just to name a few).

Whatever the reason, Bioware has finally conceded to developing a canon version of a female Commander Shepard, and recently held a vote on their Facebook page allowing fans to choose between possible versions by “liking” whichever picture they wanted.

Before I broach my ultimately cosmetic topic of hair color, I would like to take a moment to point out what an important step this is for Mass Effect, Bioware, videogames, and popular art and fiction in general. When we talk about action heroes, we increasingly mean both men and women, with such iconic female badasses as Lara Croft, The Bride from Kill Bill, and countless television detectives (SVU’s Olivia Benson and Castle’s Kate Beckett come to mind), coming to prominence in the last decade or two. However, most women in action roles are heavily sexualized in order to appeal to the genre’s target audience, which I admit I cannot quote but I would define as males between the ages of 14 and 40. Much of Bioware’s recent work has hinted at a willingness to challenge the primary “gamer” demographic, which is more or less the same. In its Dragon Age series, we’ve been seeing a similar open-mindedness about protagonist gender as well as significant diversions from heterosexuality in the protagonist as well as supporting characters. By creating an “official” female protagonist who walks around in powered body armor instead of a skintight catsuit and gets her way with leadership, courage, and guns (the bullet-shooting kind) instead of seduction, manipulation, and guns (the non-bullet-shooting kind), Bioware has taken an important step towards equalizing gender in this genre.

Now, back to the very serious business of Commander Shepard’s hairdo. Unsurprisingly, the only blonde candidate (evidently based on Uma Thurman in her Kill Bill days) won by a landslide (though I hasten to add that Bioware has not announced any official results at this time). Also unsurprisingly, this generated an uproar among Mass Effect fanatics. Some highlights from the comments on Bioware’s album (censored, since we purport to be a family-friendly, or at least safe-for-work, blog):

“Thirty thousand people are ****ing retarded. Shepard should have a proper practical god damn military haircut, anything else is... **** you people are dumb.” --Blaine Marcus Adamson

“Great now were going to have this dumb blond **** who doesnt know how to do anything anymore.” --Drew Olando

Also, to segue into my next point:

“If I recall correctly, from one of the novels they mentioned that natural blond hair had become extremely unusual at this point in the timeline. Speaking demographically, a dark-haired Shepard is the best representation of what humanity would be at that point.” --Eli Kaplan

I don’t know anything about the novels, but it seems reasonable to me that blonde hair is a minority trait that will be eventually selected out, though certainly not entirely in only another 200 years or so. And, in space / the future, I’m sure you can have whatever color hair you want. Still, Shepard is supposed to represent the best of humanity, and while hair color (and, for that matter, race, which was also a hot point in the debate) is ultimately irrelevant, one would like to see aesthetic as well as ideological representations of the human race in our champion.

Some have called for the model female Shepard to be based on the voice actress, Jennifer Hale. I don’t know what Jennifer Hale looks like, and even if I did, I don’t believe that videogame characters need to look like their actors; indeed, that is one of the strengths of the medium, allowing casting directors to select solely for voice quality, acting ability, and finesse of inflection. Of course, Mass Effect 2’s Miranda Lawson was based on actress Yvonne Strahovski and the recurring David Anderson character is a passable representation of the excellent Keith David, but in both cases I knew the actor after the character, and both deliver their lines excellently and within the bounds of their character.

To conclude, I personally am fairly indifferent to the chosen female Shepard, who still may or may not end up on the box. Mass Effect’s rich character import feature will ensure that I will be playing with the Shepards I took through the first two games, and while I will doubtlessly tinker with new ideas, I probably won’t take many of Bioware’s suggestions. I am pleased that the franchise has finally confessed that Commander Shepard is not “just as easily” female as male, but perhaps should have been that way all along. Having the choice is crucial, and I would never advocate the removal of the option, but as far as I’m concerned, Commander Shepard was, is, and will be a woman.